Does HEB take apple pay

This question has become the talk of the town these days. 

Many individuals are interested in this query’s answer. Unfortunately, there have not been any clear responses to this question.

With that in mind, we have created this post. We will give you the definitive answer to this question.

Does HEB Take Apple Pay?

No, HEB does not currently accept Apple Pay. 

They are thinking about it for the future, though. There is currently no information on when they might start accepting Apple Pay.

Read this tweet!

Does HEB Take Apple Pay

Why does HEB not accept Apple Pay?

HEB does not accept Apple Pay. None of the HEB stores, the app, or the website accept Apple Pay.

Why is HEB not accepting Apple Pay?

You would assume that since Apple Pay is used by the majority of digital wallet users in the US, everyone should support it.

But this is untrue.

A report reveals that about 45 million Americans, or 13% of the country’s population, use Apple Pay.

With such a tiny proportion, retailers have no reason to add a new payment method that will cost them a lot of money to keep up.

HEB does not accept Apple Pay because the retailer must pay a processing fee to Apple whenever the service is used to make a purchase.

In addition, HEB gives priority to its own mobile application, HEB Go. 

Using the app, you can scan the products for yourself using a bar code scanner and pay using a credit or debit card that you can add.

Other payment methods accepted by HEB 

HEB offers contactless payment solutions for your convenience, even if it does not accept Apple Pay.

You do not have to worry about keeping the money if you use these two payment methods:


HEB Go enables you to scan and pay for your groceries. You may scan products, pay for them, get rewards points, and save coupons to your HEB.

In order to use HEB Go, you have to:

  • Visit the HEB Go app and then open the code reader
  • Use the code reader to scan the barcodes or QR codes on the things you purchased.
  • Continue to the checkout after all the items have been scanned.
  • Use the card you have added to the app to make a purchase.
  • Purchase and pay.

HEB Gift Cards

You can even use an HEB Gift Card that you were given to make purchases at HEB. It can be used to pay for both in-person and online purchases.

Credit Cards

You can use your credit card’s tap-to-pay feature while making purchases through it.

Tell the cashier you will pay with a credit card once you get to the counter. When they are ready to process it, you simply tap your card on the NFC reader there. 

Electronic Benefit Transfer (EBT) Cards

The EBT card works similarly to a debit card.

With an EBT card, you can use government benefits like Food Stamps to pay at grocery stores like HEB.

Does HEB Accept Google Pay? 

Absolutely not!

HEB does not take payment from Google Play. Instead, it offers numerous coupons and discount codes. 

You can use HEB coupons to discover discounts. 

Will HEB start taking Apple pay in the near future?

A very large amount of grocery stores and restaurants such as Popeyes or Sonic are accepting Apple pay but H-E-B does not accept Apple Pay as a payment method at its retail stores. As of 2023, HEB has not officially confirmed it.

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